1. Jamie: Laws 7 & 8 Response

    7. The concept of ROE (return on emotion) is how I personally feel my designs are most successful. The investment of emotion is what brings my designs to the next level. When I work on things I strongly believe in, they become more of an expression of my experience. “More emotions are better than less” can be a fine line to walk also. Too much emotion appears unprofessional to many people, however, connecting to people is an emotional venture that requires finesse. Also, the idea of respecting every object as if it had a soul is an interesting concept. Hayao Miyazaki is one of my favorite animators. The way he gives inanimate objects a spirit and life is magical and exciting. The worlds he’s able to create are enticing and rich with wonder and imagination. In John Maeda’s description of Japanese culture, it is clear to see how Miyazaki was influenced in his animation. This chapter also had some very good quotes such as this: “The expression of emotion is a desirable human trait to which everyone can immediately relate” and “while great art makes you wonder, great design makes things clear”.

    8. “In simplicity we trust” is a phrase which implies some naivety in where we choose to put our faith. As consumers it’s very difficult to stay on top of which companies are “trust worthy”. Underneath a great logo or simplistic design can be many skeletons, so to speak. But it seems that the more simple something appears, the quicker we are to trust it. When things appear too complex people are easily turned off. Also, the power of the undo is something I have considered often. Because I work on computers regularly there have been multiple times in my life when I’ve wished I had an undo button. Everyday life is more permanent than that and it’s often difficult to accept this when you are used to being able to take things back on the computer. I agree that it is a useful tool but, especially for children, it’s important to be reminded that things in real life are not so easily erased or undone.